Customer Segment

1) Market Target

·        Factory and construction companies.

We choose factory and construction site workers as our main customer target because this group of people might be the ones who needed protection the most in this matter as they are exposed to hazardous chemicals in the air almost all the time during their working hours.

2) Match Target

·        Asthmatic people

In order to prevent them from getting asthmatic attack at any time, they can use Nosk to breathe a secure and clean air.

·        Athletes

Athletes usually spend most of their time doing outdoor activities than indoor activities such as jogging, running, cycling, and etc. Even at gymnasium, they cannot ensure the air they breathe in is clean enough to maintain their health especially during their competition.

·        Students

While walking beside the streets or waiting for a bus in order to go to their classes, students are eventually being exposed to polluted air especially for those who lives in city. Where smokes from vehicles are everywhere. Therefore, for students to be more confident about their health before examination, Nosk can be a big help.